When precision meets perspective.

One of them observes the world from above, the other is in the middle of it: Tom Hegen captures the fragile beauty of our landscapes with his camera. Felix Neureuther experiences it on his skis. As a place of silence, balance and remembrance. Both share the same attitude: to be mindful of nature and to experience the outdoors consciously. Schöffel combines these perspectives with functional clothing, comfort and awareness. Whether at the top of a mountain or in everyday life: it’s not just about what you achieve, but what you feel in the process. The Ski Alpin collection stands for performance that shows attitude. For all those who seek the essential outdoors.

In a world full of distractions, Tom Hegen offers new perspectives. His aerial photographs demonstrate impressively how closely our lives are interwoven with the landscape, and how important it is to handle it responsibly. Schöffel has always shared this attitude. Ich bin raus. means: get out of the noise and into nature. Out of the speed, and into the essential. The collaboration with Tom Hegen brings both together: functional textiles and an artistic message.

Two of his iconic works have been transferred to longsleeves. And the rest of the ski collection is made for all those who not only seek performance outdoors, but meaning as well. Skiing becomes a statement here: for quality, awareness, and a new view of the big picture.